{"id":29020,"date":"2023-01-24T15:41:50","date_gmt":"2023-01-24T21:41:50","guid":{"rendered":"https:\/\/www.powerreviews.com\/?p=29020"},"modified":"2023-01-24T15:52:28","modified_gmt":"2023-01-24T21:52:28","slug":"what-to-include-review-collection-form","status":"publish","type":"post","link":"https:\/\/www.powerreviews.com\/what-to-include-review-collection-form\/","title":{"rendered":"What should you include on your review collection form?"},"content":{"rendered":"<div id=\"modal-ready\">\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"29020\" class=\"elementor elementor-29020\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-61f01d1 e-flex e-con-boxed e-con e-parent\" data-id=\"61f01d1\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ef27b8 elementor-widget elementor-widget-text-editor\" data-id=\"9ef27b8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Optimizing your review collection form is key to generating rich, detailed reviews that boost conversion and fuel informed purchase decisions. You should generally choose no more than 5 customized segments, but if you were to include everything here\u2019s what it could look like:<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-ed99753 e-flex e-con-boxed e-con e-parent\" data-id=\"ed99753\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89f0d05 elementor-widget elementor-widget-hotspot\" data-id=\"89f0d05\" data-element_type=\"widget\" data-settings=\"{&quot;hotspot&quot;:[{&quot;_id&quot;:&quot;6d8f675&quot;,&quot;hotspot_label&quot;:&quot;The Basics&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;fas fa-asterisk&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;hotspot_tooltip_content&quot;:&quot;&lt;div&gt;Rating, headline, comments, nickname, location. These are the basics. Think of these questions as the foundation from which all review collection forms are built.&lt;\\\/div&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:63,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:59,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:22,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:13,&quot;sizes&quot;:[]},&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:&quot;start&quot;,&quot;hotspot_icon_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;5&quot;,&quot;sizes&quot;:[]},&quot;hotspot_custom_size&quot;:&quot;no&quot;,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_tooltip_position&quot;:&quot;no&quot;,&quot;hotspot_position&quot;:null,&quot;hotspot_tooltip_width&quot;:null,&quot;hotspot_tooltip_text_wrap&quot;:null},{&quot;_id&quot;:&quot;8f24cc1&quot;,&quot;hotspot_label&quot;:&quot;Review Meter&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;far fa-tachometer-alt&quot;,&quot;library&quot;:&quot;fa-regular&quot;},&quot;hotspot_tooltip_content&quot;:&quot;&lt;div&gt;Longer, more detailed reviews are more helpful to shoppers. Including a review meter, an interactive character count that appears below the comments box, in your form can help you generate more of those long, detailed reviews.&lt;\\\/div&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:46,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:53,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:51,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:53,&quot;sizes&quot;:[]},&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:&quot;start&quot;,&quot;hotspot_icon_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;5&quot;,&quot;sizes&quot;:[]},&quot;hotspot_custom_size&quot;:&quot;no&quot;,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_tooltip_position&quot;:&quot;no&quot;,&quot;hotspot_position&quot;:null,&quot;hotspot_tooltip_width&quot;:null,&quot;hotspot_tooltip_text_wrap&quot;:null},{&quot;_id&quot;:&quot;3d58ea2&quot;,&quot;hotspot_label&quot;:&quot;Helper Text&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;far fa-comment-exclamation&quot;,&quot;library&quot;:&quot;fa-regular&quot;},&quot;hotspot_tooltip_content&quot;:&quot;&lt;div&gt;Faced with that big blank comments box, some reviewers just don\\u2019t know what to write. One way to get the creative juices flowing (and get shoppers to write longer, more detailed reviews) is to include some helper text in the comments field. This text serves as writing prompts for the reviewer.&lt;\\\/div&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:77,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:60,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:43,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:42,&quot;sizes&quot;:[]},&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:&quot;start&quot;,&quot;hotspot_icon_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;5&quot;,&quot;sizes&quot;:[]},&quot;hotspot_custom_size&quot;:&quot;no&quot;,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_tooltip_position&quot;:&quot;no&quot;,&quot;hotspot_position&quot;:null,&quot;hotspot_tooltip_width&quot;:null,&quot;hotspot_tooltip_text_wrap&quot;:null},{&quot;_id&quot;:&quot;683d15d&quot;,&quot;hotspot_label&quot;:&quot;Add an Image&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;far fa-image&quot;,&quot;library&quot;:&quot;fa-regular&quot;},&quot;hotspot_tooltip_content&quot;:&quot;&lt;div&gt;Site visitors who interact with user-generated imagery on a product page convert at a rate that\\u2019s more than 106% higher than average! But in order to display this content, you must first collect it. The best way to do this is through the review collection form.&lt;\\\/div&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:69,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:71,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:74,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:78,&quot;sizes&quot;:[]},&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:&quot;start&quot;,&quot;hotspot_icon_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;5&quot;,&quot;sizes&quot;:[]},&quot;hotspot_custom_size&quot;:&quot;no&quot;,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_tooltip_position&quot;:&quot;no&quot;,&quot;hotspot_position&quot;:null,&quot;hotspot_tooltip_width&quot;:null,&quot;hotspot_tooltip_text_wrap&quot;:null},{&quot;_id&quot;:&quot;6ef783b&quot;,&quot;hotspot_label&quot;:&quot;Bottom Line&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;fas fa-gavel&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;hotspot_tooltip_content&quot;:&quot;&lt;div&gt;Be sure to include a section that asks whether the reviewer would or would not recommend the product in question to a friend. At the end of the day, what the reader really wants to know is whether or not the reviewer recommends the product in question.&lt;\\\/div&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:61,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:88,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:96,&quot;sizes&quot;:[]},&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:&quot;start&quot;,&quot;hotspot_icon_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;5&quot;,&quot;sizes&quot;:[]},&quot;hotspot_custom_size&quot;:&quot;no&quot;,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_tooltip_position&quot;:&quot;no&quot;,&quot;hotspot_position&quot;:null,&quot;hotspot_tooltip_width&quot;:null,&quot;hotspot_tooltip_text_wrap&quot;:null}],&quot;tooltip_trigger&quot;:&quot;mouseenter&quot;,&quot;tooltip_position&quot;:&quot;top&quot;,&quot;tooltip_animation&quot;:&quot;e-hotspot--fade-in-out&quot;}\" data-widget_type=\"hotspot.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"918\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-1-768x1102.png\" class=\"attachment-medium_large size-medium_large wp-image-29022\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-1-768x1102.png 768w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-1-209x300.png 209w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-1-713x1024.png 713w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-1-1070x1536.png 1070w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-1-1427x2048.png 1427w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\n\t\t\t\t\t\t<div class=\"e-hotspot elementor-repeater-item-6d8f675  e-hotspot--position-left e-hotspot--position-top  \">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__icon\"><i class=\"fas fa-asterisk\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__label\">The Basics<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<div>Rating, headline, comments, nickname, location. These are the basics. Think of these questions as the foundation from which all review collection forms are built.<\/div>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\n\t\t\t\t\t\t<div class=\"e-hotspot elementor-repeater-item-8f24cc1  e-hotspot--position-left e-hotspot--position-top  \">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__icon\"><i class=\"far fa-tachometer-alt\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__label\">Review Meter<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<div>Longer, more detailed reviews are more helpful to shoppers. Including a review meter, an interactive character count that appears below the comments box, in your form can help you generate more of those long, detailed reviews.<\/div>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\n\t\t\t\t\t\t<div class=\"e-hotspot elementor-repeater-item-3d58ea2  e-hotspot--position-left e-hotspot--position-top  \">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__icon\"><i class=\"far fa-comment-exclamation\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__label\">Helper Text<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<div>Faced with that big blank comments box, some reviewers just don\u2019t know what to write. One way to get the creative juices flowing (and get shoppers to write longer, more detailed reviews) is to include some helper text in the comments field. This text serves as writing prompts for the reviewer.<\/div>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\n\t\t\t\t\t\t<div class=\"e-hotspot elementor-repeater-item-683d15d  e-hotspot--position-left e-hotspot--position-top  \">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__icon\"><i class=\"far fa-image\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__label\">Add an Image<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<div>Site visitors who interact with user-generated imagery on a product page convert at a rate that\u2019s more than 106% higher than average! But in order to display this content, you must first collect it. The best way to do this is through the review collection form.<\/div>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\n\t\t\t\t\t\t<div class=\"e-hotspot elementor-repeater-item-6ef783b  e-hotspot--position-left e-hotspot--position-top  \">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__icon\"><i class=\"fas fa-gavel\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__label\">Bottom Line<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<div>Be sure to include a section that asks whether the reviewer would or would not recommend the product in question to a friend. At the end of the day, what the reader really wants to know is whether or not the reviewer recommends the product in question.<\/div>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68d2af4 elementor-widget elementor-widget-hotspot\" data-id=\"68d2af4\" data-element_type=\"widget\" data-settings=\"{&quot;hotspot&quot;:[{&quot;_id&quot;:&quot;6d8f675&quot;,&quot;hotspot_label&quot;:&quot;Size\\\/Fit&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;far fa-tshirt&quot;,&quot;library&quot;:&quot;fa-regular&quot;},&quot;hotspot_tooltip_content&quot;:&quot;&lt;div&gt;If you\\u2019re a brand or retailer that sells apparel and footwear, collecting size and fit information within the review collection form is a must.&lt;\\\/div&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:62,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:42,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:54,&quot;sizes&quot;:[]},&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:&quot;start&quot;,&quot;hotspot_icon_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;5&quot;,&quot;sizes&quot;:[]},&quot;hotspot_custom_size&quot;:&quot;no&quot;,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_tooltip_position&quot;:&quot;no&quot;,&quot;hotspot_position&quot;:null,&quot;hotspot_tooltip_width&quot;:null,&quot;hotspot_tooltip_text_wrap&quot;:null}],&quot;tooltip_trigger&quot;:&quot;mouseenter&quot;,&quot;tooltip_position&quot;:&quot;top&quot;,&quot;tooltip_animation&quot;:&quot;e-hotspot--fade-in-out&quot;}\" data-widget_type=\"hotspot.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"214\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-2-768x257.png\" class=\"attachment-medium_large size-medium_large wp-image-29024\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-2-768x257.png 768w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-2-300x100.png 300w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-2-1024x343.png 1024w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-2-1536x514.png 1536w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-2-2048x686.png 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\n\t\t\t\t\t\t<div class=\"e-hotspot elementor-repeater-item-6d8f675  e-hotspot--position-left e-hotspot--position-top  \">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__icon\"><i class=\"far fa-tshirt\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__label\">Size\/Fit<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<div>If you\u2019re a brand or retailer that sells apparel and footwear, collecting size and fit information within the review collection form is a must.<\/div>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-150ac4c elementor-widget elementor-widget-hotspot\" data-id=\"150ac4c\" data-element_type=\"widget\" data-settings=\"{&quot;hotspot&quot;:[{&quot;_id&quot;:&quot;6d8f675&quot;,&quot;hotspot_label&quot;:&quot;Pros &amp; Cons, Best Uses&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;far fa-thumbs-up&quot;,&quot;library&quot;:&quot;fa-regular&quot;},&quot;hotspot_tooltip_content&quot;:&quot;&lt;div&gt;Research tells us that visitors who filter by these \\u201ctags\\u201d convert at a rate that\\u2019s more than 78% higher than average. Including pros and cons in this way can help get a customer\\u2019s thoughts\\\/juices flowing. As a best practice, these are typically served up before the review comment.&lt;\\\/div&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:49,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:23,&quot;sizes&quot;:[]},&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:&quot;start&quot;,&quot;hotspot_icon_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;5&quot;,&quot;sizes&quot;:[]},&quot;hotspot_custom_size&quot;:&quot;no&quot;,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_tooltip_position&quot;:&quot;no&quot;,&quot;hotspot_position&quot;:null,&quot;hotspot_tooltip_width&quot;:null,&quot;hotspot_tooltip_text_wrap&quot;:null},{&quot;_id&quot;:&quot;3a32598&quot;,&quot;hotspot_label&quot;:&quot;Describe Yourself&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;far fa-user-edit&quot;,&quot;library&quot;:&quot;fa-regular&quot;},&quot;hotspot_tooltip_content&quot;:&quot;&lt;div&gt;Consumers value reviews because it\\u2019s content written by others like them, without any motive. This is especially true for certain product categories.&lt;\\\/div&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:43,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:74,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:69,&quot;sizes&quot;:[]},&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:&quot;start&quot;,&quot;hotspot_icon_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;5&quot;,&quot;sizes&quot;:[]},&quot;hotspot_custom_size&quot;:&quot;no&quot;,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_tooltip_position&quot;:&quot;no&quot;,&quot;hotspot_position&quot;:null,&quot;hotspot_tooltip_width&quot;:null,&quot;hotspot_tooltip_text_wrap&quot;:null}],&quot;tooltip_trigger&quot;:&quot;mouseenter&quot;,&quot;tooltip_position&quot;:&quot;top&quot;,&quot;tooltip_animation&quot;:&quot;e-hotspot--fade-in-out&quot;}\" data-widget_type=\"hotspot.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"1010\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-3-768x1212.png\" class=\"attachment-medium_large size-medium_large wp-image-29025\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-3-768x1212.png 768w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-3-190x300.png 190w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-3-649x1024.png 649w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-3-973x1536.png 973w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-3-1297x2048.png 1297w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\n\t\t\t\t\t\t<div class=\"e-hotspot elementor-repeater-item-6d8f675  e-hotspot--position-left e-hotspot--position-top  \">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__icon\"><i class=\"far fa-thumbs-up\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__label\">Pros & Cons, Best Uses<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<div>Research tells us that visitors who filter by these \u201ctags\u201d convert at a rate that\u2019s more than 78% higher than average. Including pros and cons in this way can help get a customer\u2019s thoughts\/juices flowing. As a best practice, these are typically served up before the review comment.<\/div>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\n\t\t\t\t\t\t<div class=\"e-hotspot elementor-repeater-item-3a32598  e-hotspot--position-left e-hotspot--position-top  \">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__icon\"><i class=\"far fa-user-edit\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__label\">Describe Yourself<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<div>Consumers value reviews because it\u2019s content written by others like them, without any motive. This is especially true for certain product categories.<\/div>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0e16da elementor-widget elementor-widget-hotspot\" data-id=\"a0e16da\" data-element_type=\"widget\" data-settings=\"{&quot;hotspot&quot;:[{&quot;_id&quot;:&quot;6d8f675&quot;,&quot;hotspot_label&quot;:&quot;Age Range, Skin Type&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;far fa-user-tag&quot;,&quot;library&quot;:&quot;fa-regular&quot;},&quot;hotspot_tooltip_content&quot;:&quot;&lt;div&gt;A skincare company might opt to include questions about the reviewer\\u2019s skin type and skin concerns. That way, they can add a feature to their display allowing shoppers to easily find content written by others with similar skin types and concerns. &lt;br&gt;&lt;br&gt;How do you figure out which merchant-specific questions to ask in your review collection form? Consider what information would be most helpful to shoppers trying to decide if your product is the right fit for them.&lt;\\\/div&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:52,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:28,&quot;sizes&quot;:[]},&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:&quot;start&quot;,&quot;hotspot_icon_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;5&quot;,&quot;sizes&quot;:[]},&quot;hotspot_custom_size&quot;:&quot;no&quot;,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_tooltip_position&quot;:&quot;no&quot;,&quot;hotspot_position&quot;:null,&quot;hotspot_tooltip_width&quot;:null,&quot;hotspot_tooltip_text_wrap&quot;:null}],&quot;tooltip_trigger&quot;:&quot;mouseenter&quot;,&quot;tooltip_position&quot;:&quot;top&quot;,&quot;tooltip_animation&quot;:&quot;e-hotspot--fade-in-out&quot;}\" data-widget_type=\"hotspot.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"228\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-4-768x274.png\" class=\"attachment-medium_large size-medium_large wp-image-29023\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-4-768x274.png 768w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-4-300x107.png 300w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-4-1024x366.png 1024w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-4-1536x549.png 1536w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-4-2048x732.png 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\n\t\t\t\t\t\t<div class=\"e-hotspot elementor-repeater-item-6d8f675  e-hotspot--position-left e-hotspot--position-top  \">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__icon\"><i class=\"far fa-user-tag\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__label\">Age Range, Skin Type<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<div>A skincare company might opt to include questions about the reviewer\u2019s skin type and skin concerns. That way, they can add a feature to their display allowing shoppers to easily find content written by others with similar skin types and concerns. <br><br>How do you figure out which merchant-specific questions to ask in your review collection form? Consider what information would be most helpful to shoppers trying to decide if your product is the right fit for them.<\/div>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f43a5c elementor-widget elementor-widget-hotspot\" data-id=\"1f43a5c\" data-element_type=\"widget\" data-settings=\"{&quot;hotspot&quot;:[{&quot;_id&quot;:&quot;6d8f675&quot;,&quot;hotspot_label&quot;:&quot;Email opt-in&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;far fa-envelope&quot;,&quot;library&quot;:&quot;fa-regular&quot;},&quot;hotspot_tooltip_content&quot;:&quot;&lt;div&gt;There are some instances where it makes sense to collect data in your review collection form that won\\u2019t be included in your review display\\u2013but will be leveraged internally. For example, you may want to include a newsletter opt-in form to your review collection. It\\u2019s a great way to grow your email list, with little effort.&lt;\\\/div&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:70,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:52,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:&quot;start&quot;,&quot;hotspot_icon_spacing&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;5&quot;,&quot;sizes&quot;:[]},&quot;hotspot_custom_size&quot;:&quot;no&quot;,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_tooltip_position&quot;:&quot;no&quot;,&quot;hotspot_position&quot;:null,&quot;hotspot_tooltip_width&quot;:null,&quot;hotspot_tooltip_text_wrap&quot;:null}],&quot;tooltip_trigger&quot;:&quot;mouseenter&quot;,&quot;tooltip_position&quot;:&quot;top&quot;,&quot;tooltip_animation&quot;:&quot;e-hotspot--fade-in-out&quot;}\" data-widget_type=\"hotspot.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"350\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-5-768x420.png\" class=\"attachment-medium_large size-medium_large wp-image-29026\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-5-768x420.png 768w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-5-300x164.png 300w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-5-1024x561.png 1024w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-5-1536x841.png 1536w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-5-2048x1121.png 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\n\t\t\t\t\t\t<div class=\"e-hotspot elementor-repeater-item-6d8f675  e-hotspot--position-left e-hotspot--position-top  \">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__icon\"><i class=\"far fa-envelope\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__label\">Email opt-in<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<div>There are some instances where it makes sense to collect data in your review collection form that won\u2019t be included in your review display\u2013but will be leveraged internally. For example, you may want to include a newsletter opt-in form to your review collection. It\u2019s a great way to grow your email list, with little effort.<\/div>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-3b5ec63 e-flex e-con-boxed e-con e-parent\" data-id=\"3b5ec63\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc6266e elementor-widget elementor-widget-heading\" data-id=\"cc6266e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key Takeaways:\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f156428 elementor-widget elementor-widget-text-editor\" data-id=\"f156428\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Optimizing your write-a-review form is key to increasing both review quality and quantity.<br \/><br \/><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Beyond the fundamentals, there\u2019s no one-size-fits-all review collection form.\u00a0<br \/><br \/><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consider what data is important for both your brand and your shoppers, but make sure not to go overboard. Optimize based on what the conversion data tells you.<\/span><\/li>\n<\/ol>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97e2085 elementor-widget elementor-widget-heading\" data-id=\"97e2085\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Additional Resources:<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-503a620 elementor-widget elementor-widget-text-editor\" data-id=\"503a620\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.powerreviews.com\/inspiration-station\/\"><span style=\"font-weight: 400;\">Inspiration Station<\/span><\/a><span style=\"font-weight: 400;\">: Review collection forms from leading brands.<br \/><br \/><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.powerreviews.com\/best-practices\/review-collection-10-metrics-to-watch\/\"><span style=\"font-weight: 400;\">Review Collection Metrics to Monitor<\/span><\/a><span style=\"font-weight: 400;\">: How to use data to optimize your review collection strategy.<br \/><br \/><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.powerreviews.com\/best-practices\/review-display-10-metrics\/\">Review Display Metrics to Monitor<\/a>: <\/span><span style=\"font-weight: 400;\">How to optimize your review displays and the review data you capture based on purchase behavior.<\/span><\/li>\n<\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Optimizing your review collection form is key to generating rich, detailed reviews that boost conversion and fuel informed purchase decisions.<\/p>\n","protected":false},"author":12,"featured_media":29027,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[7805],"tags":[7808],"yst_prominent_words":[],"acf":[],"featured_image_src":"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2023\/01\/reviewform-infograph-300x205.png","_links":{"self":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/posts\/29020"}],"collection":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/comments?post=29020"}],"version-history":[{"count":0,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/posts\/29020\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/media\/29027"}],"wp:attachment":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/media?parent=29020"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/categories?post=29020"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/tags?post=29020"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/yst_prominent_words?post=29020"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}